Genesis's new full-size flagship SUV packs a 123.5 kWh battery, 657 horsepower, three rows of seating, and — on the Neolun trim — hidden B-pillar coach doors with seats that rotate 180 degrees while parked.
Genesis unveiled its new flagship SUV, the GV90, on August 19 at the Palace of Fine Arts in San Francisco. It's the largest vehicle Hyundai Motor Group has ever built across any of its brands, and it arrives as an all-electric three-row SUV meant to sit above the existing GV80 as Genesis's new halo model.
At 5.30 meters long, 2.0 meters wide, and 1.80 meters tall, the GV90 is a genuinely large SUV — bigger than anything else Hyundai, Kia, or Genesis currently sells. Twin electric motors produce a combined 490 kW (657 horsepower) and roughly 590 lb-ft of torque, drawing from a 123.5 kWh battery pack that Genesis says is the biggest it has ever installed in a production EV. Genesis's own internal testing puts range at approximately 500 km, or around 311 miles, for the standard seven-seat configuration — an internal estimate rather than an official EPA figure.
Alongside the standard GV90, Genesis showed a distinct Neolun version built around what it calls the Neolun Arch Gate — hidden B-pillar coach doors where the front and rear doors open independently with no pillar between them, a layout Genesis says is a world first. Inside, the Neolun swaps the third row for motorized front seats that can rotate a full 180 degrees to face rearward while the vehicle is parked, turning the cabin into more of a private lounge than a conventional SUV interior.
"A new icon's arrival."
— Genesis, announcing the GV90The GV90 positions Genesis to compete more directly with full-size luxury EVs like the Cadillac Escalade IQ and Rivian R1S, rather than just the three-row segment the GV80 already competes in. Between the size, the battery capacity, and the coach-door Neolun variant, Genesis is clearly using the GV90 to make a statement about where the brand sees itself — closer to ultra-luxury territory than its existing lineup.
The bottom line: The GV90 is Genesis's biggest, most powerful, and most feature-loaded EV to date, and the coach-door Neolun variant is a genuinely unusual idea for a mainstream luxury brand. The core numbers — 657 hp, a 123.5 kWh battery, three rows of seating — are confirmed. Price and delivery timing aren't yet, so how accessible this flagship actually is remains an open question.
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